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As an early stage startup company matures, the image that was right for the times four years ago as an “up & comer” is often no longer appropriate. This emerging business now needs a more mainstream image to convey its strong new corporate identity. The transition to a mainstream image necessitates not only a change in
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What do you do about events that have very few attendees? What about those with lots of attendees but who run from seminar to coffee and back again. There is no simple answer. Instead there is a strategy you need to have if you find yourself in these situations. The strategy starts before you even get to an
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I used a combination of an email campaign and attendance at a Trade Show recently to get a 14.8% success rate for a client. Here's how it happened.The Trade Show--------------I attended a major trade show recently, the InternationalOnline Show in London. I wanted to follow up a verysuccessful email campaign I had put together for
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    ADVANCED EXHIBIT METHODS Receives 2011 MARCOM Platinum Award
    IRVINE, Calif. , Jan. 18, 2012 /PRNewswire/ -- ADVANCED EXHIBIT METHODS (AEM) of Irvine, California announced today that it was recipient of the 2011 MARCOM Platinum Award for its Trade Show Exhibit designed ...
    Wed, 18 Jan 2012 09:00:00 -0800

    E&E Exhibit Solutions Launches Novo Displays Custom Modular Display System
    New, Signature Trade Show Display Line Is Alternative Choice to True Custom Displays
    Wed, 11 Jan 2012 15:37:28 -0800

    Upcoming events
    Notices of upcoming events should be sent to the newspaper at least one week in advance of the publication date. They may be submitted by email to news@cjonline.com; by mail to The Topeka Capital-Journal, attention Briefly in Topeka, 616 S.E.
    Sat, 04 Feb 2012 17:07:23 -0800