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I used a combination of an email campaign and attendance at a Trade Show recently to get a 14.8% success rate for a client. Here's how it happened.The Trade Show--------------I attended a major trade show recently, the InternationalOnline Show in London. I wanted to follow up a verysuccessful email campaign I had put together for
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1.Find out if the trade show is focused on your target market. 2.Talk with the promoters and find out the history.How many trade shows have they done before? What was the turnout? They should be able to give you figures. Find out how they plan to advertise â€" TV, radio ads, billboards, print ads?3.Get the
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Trucks and truck drivers are a constant presence on US highways and interstates. A person on even the shortest drive is likely to pass by a truck or two transporting goods, and even merchandise that travels by ship, train, or airplane travels on a truck for some phase of the journey to the customer. Because
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UPDATE: Top food trade shows and events in 2012
Kicking off the food calendar for 2012 is the 37th annual Winter Fancy Food Show in the US, an important trade expo where premium fine foods make their debut before being picked up by major retailers around the world. And with the return of Vinexpo to Hong Kong this year, look for a lot of movements in the wine world to emerge out of Asia, where the thirst for wine has seen explosive growth over ...
Thu, 12 Jan 2012 07:27:05 -0800
Home agenda: New York International Gift Fair, Nuremberg Toy Fair
Over the following weeks the latest toys, gifts and interior design trends will be showcased at a series of events around the world. February begins with the 162nd New York International Gift Fair, which overlaps with the 63rd Nuremberg Toy Fair, one of the leading events in the world of toys.
Fri, 27 Jan 2012 02:27:57 -0800